Boston University Annual Report
A narrative-driven annual report translating campaign impact into an immersive digital storytelling experience.
Boston University’s Annual Report reimagined a decade-long fundraising campaign as an immersive digital storytelling experience celebrating institutional growth, donor impact, and research advancement. Built around visual metaphors of transformation and progress, the site combined editorial narrative, interactive design, and bold visual storytelling to communicate long-term change across the university. I led the information architecture, content strategy, UX/UI design, and front-end development in collaboration with the project’s print designer.
My Role
Content Strategy
Design
Development
Collaborator
Ellie Steever, Art Direction
Awards
UCDA, Integrated Campaign, Gold
Print Design, Ellie Steever